Colana Sports Group, Inc. has created a unique and exciting way of enhancing your golf tournament. It is called The JetBlue Challenge (JBC)…the only hole-in-one prize package designed with your needs in mind! Through a collaboration between JetBlue Airways, Nike Golf, Coca-Cola, ESPN Golf Schools, Doral Resort & Spa in Miami, The Palms Resort & Casino in Las Vegas, La Quinta Resort & Club in Palms Springs and La Costa Resort & Spa just north of San Diego and Arnold Palmer’s Bay Hill Club & Lodge in Orlando, Colana Sports Group is able to provide your tournament with a hole-in-one prize on each par 3, JBC tee signs, a JBC “welcome” banner, a JBC trophy and a chance for your players to participate in a shoot-out with a Grand Prize of $50,000 which can be upgraded to $1,000,000!

By signing-up your golfers for The JetBlue Challenge - Nike Program in advance (via the registration fee) or the day of your event (at the registration table), you will receive over $3,000 worth of tangible giveaways (golf balls, JetBlue Airways tickets, raffle items/gift certificates, etc.), two contests on each par 3 during your tournament and have the ability to cover the cost of The JBC. As part of The JBC package, Colana Sports Group also provides a second shot (mulligan) opportunity on the shortest par 3 hole; giving players a second chance at winning one of our prizes. This is why The JetBlue Challenge is so unique. Through the registration fee and The JBC mulligan, this package will pay for itself. Not only will The JetBlue Challenge enhance your tournament, but it may also be used as a tool to generate additional income for your cause. Over the past five years, our charity tournaments generated millions with the assistance of The JBC.

The JetBlue Challenge will be a memorable and positive experience for all of your players and will have them looking forward to participating in your outing year after year. We hope that you will join us in what we feel will be a rewarding experience for all of your tournament's participants.